Pursuing Privacy and Truth of the consumer journey in a digital world.
Some need to knows about Facebook... #PrivacyFirst #ReadtheFinePrint
Using the greatest connecting platform in the world, Facebook, comes with a bit of the dark side.
For example, did you know when you allow Facebook to access your contacts information on your cell phone, it's collecting that data and creates a " shadow profile" therefore, even if your contacts are not on the platform, their data is. This is called the PYMK algorithym - People You May Know and it's how that weird friends suggestion comes up.
Goes on to explain when a security firm found a flaw in the system of Facebook, which brought us to the most compelling reason for writing this article, If we agreed because we were uninformed, how we will ever protect our selves in the future. For now we can't fix what's been done, but we can move forward with best Practices. Lock it Down people #privacyfirst PROTECT YOUR OWN.